Google Chrome
Behind the Browser
Worldwide
2025
Behind the Browser
Worldwide
2025
Design Direction
Guidelines
Branding
Digital
World Wide
Social
Banner Ads
Guidelines
Branding
Digital
World Wide
Social
Banner Ads
Led the visual branding for Behind the Browser, a global initiative marking Google Chrome’s most significant evolution to date. As Gemini was integrated directly into the browser, my work focused on visualizing a "proactive" user experience—moving beyond a static browser to an AI-first tool. This branding supported the launch of 10 major AI features, including agentic browsing and advanced security updates.

Karen X. Cheng @karenxcheng
Ian Bellinger @Tussalty