Verizon Up

Art direction, Wayfinding, Environmnetal Graphics, UX UI, Print, Digital, Photography, and Experience.

Derek Love
Oscar Saylor
Sixin Chen
Sara CyKiert

Verizon Up is a rewards program that differentiates the brand and adds value for Verizon customers. My role was to translate the campaign to all retail stores to increase awareness. Upon initial launch, Verizon Up has received Loyalty360 Awards for building stronger and deeper loyalty with their customers.